More than 100 athletes, including NBA star LeBron James, have made their names by appearing in Instagram and YouTube videos, with some of the biggest brands including Adidas, Nike and Vans being their biggest customers.
As a young woman, Leeson was also heavily involved in her own brand, including her own line of shoes.
Leeson and her brand have also had a big presence on social media, with Leesons own account getting more than 2.5 million followers.
Her Instagram page has over 100 million followers, and she’s been featured on several news channels.
However, Leens biggest selling product is her apparel, with her website earning over $1.4 billion in revenue this year.
She has also made a name for herself by selling her signature leggings, which are manufactured in the UK and sold on eBay for up to $180.
She is also one of the most well-known athletes in the world, having played for the UK’s Women’s Olympic Team.
However it seems Leesonian has been struggling with the pressures of the internet in recent years, with the majority of her social media followers now using their smartphones.