A visit to the online shopping site of the world’s largest online retailer could be the key to buying everything from clothes to home appliances.
Indian online shopping has exploded in the past few years, and the country has become the second-largest market for online shopping after the United States, according to eMarketer, a data research company.
The company says it’s estimated that in 2020 there will be $9 billion in online retail in India.
That’s more than double the $2 billion the country invested in the Internet in 2015, when it launched a $100 billion investment program.
Indians spend more than half of their total household disposable income on online purchases.
The country’s online shopping spending in 2016 was $10 billion, according the company.
While online shopping accounts for only 10 percent of the country’s total online spending, India accounts for more than 80 percent of online retail sales.
The company says India accounts of $7.2 billion in sales from online purchases last year.
Indonesia is a net importer of merchandise and services in 2016, and accounted for $3.1 billion in imports and $1.3 billion in exports, according eMarker.
Online shopping in India has been an opportunity for local companies, who have been able to capture market share and expand their online presence, said Kunal Sharma, senior vice president at eMarket.
Online retailers are now trying to make inroads into the Indian market, which has struggled to develop a competitive business model.
In 2015, online retailers started selling goods online, but the industry still has a long way to go, Sharma said.
It is a growing market, but there are still a lot of barriers to entry.
India is an emerging market that has a lot to offer.
It has a huge consumer base and a high GDP growth rate, he added.
Indias online shopping ecosystem has seen tremendous growth.
According to ecommerce site Snapdeal, the number of Indian retailers has grown from 9.5 million in 2013 to 13.3 million in 2016.
In 2016, Snapdeal had 2.7 million registered sellers, up from 1.4 million in 2015.
The growth in online shopping is also fueling India’s booming internet services sector, which includes e-commerce and payments, said Pradeep Sharma, CEO of the Indian Payments Association.
Indian payments services provider Rakuten said in 2016 that online payments services accounted for about 40 percent of its revenue.
The group said its total online payments volume in India was $17 billion, including payments in the form of bank transfers, credit cards, debit cards, and cash.
The total online retail revenues in India rose by about 25 percent in 2016 to $3 billion, the group said in its annual report for the year ended March 31.
Rakuten’s Sharma said it has invested heavily in building a payment ecosystem in India and is working to build new revenue streams for its payment service.